The decline in car sales is attributed to sluggish economic recovery, high household debt, tight loan conditions, and high-interest rates. Despite these obstacles, established players like Toyota, Isuzu, Honda, Ford, and Mitsubishi maintained their positions as the top five car brands in Thailand.
Interestingly, the sixth position was secured by a Chinese brand, BYD, which saw a surge in electric vehicle sales.
Here’s a breakdown of the top 10 best-selling car brands in Thailand:
1. Toyota: 265,949 units
2. Isuzu: 151,935 units
3. Honda: 94,336 units
4. Ford: 36,483 units
5. Mitsubishi: 32,668 units
6. BYD: 30,432 units
7. MG: 27,311 units
8. Mazda: 16,544 units
9. Nissan: 16,423 units
10. Neta: 13,836 units
Best-selling Chinese brands in Thailand (2023):
BYD: 30,432 units
MG: 27,311 units
Neta: 13,836 units
Great Wall Motor: 13,039 units
GAC AION: 88 units
I think the verdict is still out for the Chinese brands for westerners.
Thai’s seem to have no reservations about buying a Chinese Car.
Honda and D-Max in our family